Dow Launches New Digital Coatings Formulation Platform: Paint Vision
Dow (NYSE: Dow) recently launched a new digital paint formulation platform that is now available in Asia Pacific.
DOW™ Paint Vision offers data-driven capabilities designed to simplify the formulation process and accelerate innovation in the paints and coatings industry. Dow Paint Vision uses the latest technology to streamline the formulation process, making easy-to-create new solutions in minutes. The platform connects decades of R&D expertise with thousands of data points collected from Dow labs and merges them with the latest trends in sustainability and end-user needs.
Paint Vision supports users at every step along the way, with rapid access to the latest research, product samples, training resources, and more, including:
- A state-of-the-art Product Selector
- Paint Quality Studio, an online library of self-paced training videos
- Formulation Xpert, an immersive experience that enables users to succeed in formulating a holistic product for the architectural market
- Sustainable products that take the guesswork out of creating safe, long-lasting, high-performance formulations and reduce environmental impact