BASF announced that it is a founding member of a new global network dedicated to building a circular economy in the self-adhesive labeling industry. CELAB (Toward a Circular Economy for Labels) is a cross-industry coalition open to all companies in the self-adhesive label supply chain, promoting sustainability through encouraging collaboration, kick-starting regional initiatives, and developing best practices.
Working globally with two sub-groups in Europe and North America, the group’s current focus is on scaling up matrix and release liner recycling. Since its inception in 2020, it has already managed to deploy several work-streams, including analyzing technical issues, promoting the use and creation of recycling networks, interacting with governmental authorities, and publicizing relevant information.