Vibrantz’s Color Solutions team releases a global color of the year each winter as part of their ongoing work to promote and meet future customer demand by identifying and staying ahead of market trends and encouraging broader and varied use of color in paints, coatings and thermoset plastics markets.
The segment’s color science and commercial teams have chosen “Approaching Dawn,” a violet hue ideal for subtle accents or bold statements in architectural and industrial paints and coatings applications. Vibrantz will release complementary regional palettes in January 2023.
Vibrantz Technologies’ Color Solutions business announces 2023 color of the year