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  • Quadra and KRONOS Announce Exclusive Canadian Distribution Agreement for Specialty Titanium Dioxide

Quadra and KRONOS Announce Exclusive Canadian Distribution Agreement for Specialty Titanium Dioxide

Quadra is proud to be the exclusive Canadian distributor of KRONOS Worldwide, Inc.  – a leading producer of specialty titanium dioxide (TiO2). For more than 100 years, KRONOS has been producing the world’s primary pigment for providing whiteness, brightness, and opacity. It is essential in the production of paints and coatings, plastics, papers, and fibers as well as in specialties such as cosmetics and pharmaceuticals. TiO2 applications are known for their tinting strength, opacity, brightness, outstanding dispersibility, and for being non-toxic. More than 90% of standardized color palettes contain TiO2 pigment due to its superior hiding power.

Based in Dallas, Texas, KRONOS has a deep investment in research and in the state-of-art manufacturing equipment to provide customers with consistent, quality anatase and rutile TiO2 pigments that are both long-lasting and cost-efficient. With a presence in North America since 1916, KRONOS offers customers shorter lead times and more reliable sourcing than other offshore options.

“I am thrilled we have joined forces with KRONOS,” says Genevieve Marquis, Business Director of the CASE & Construction group at Quadra. “It’s clear that KRONOS recognizes the value that Quadra can provide from the customers’ point of view, and this is evident in the exclusive partnership we have established. With both companies’ technical expertise, and KRONOS’ vision paired with Quadra’s distribution skill, the exclusive partnership creates a valuable experience for customers across Canada looking for TiO2 solutions.”

Contact Quadra to learn more and request a TiO2 sample today: https://bit.ly/3S9o5oj

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