There have been tremendous advances by the coatings industry in new technology such as moving aggressively to water-based paint, reducing VOC emissions and recycling millions of kilograms of leftover paint every year. The coatings industry offers a world of other benefits that are often overlooked. This applies to architectural, automotive and industrial coatings with a wide range of innovative, sustainable and highly performing products. All of these meet very stringent customer demands. Paint is more than what you see on your wall. The industry is reflected in everything around us helping us reduce our environmental footprint and improving our quality of life – everyday!